Key features implemented:

  1. Liveness Check Flow - 3-step verification (turn head, blink, look at dot) before account creation
  2. Trust Badges - Human Verified, IRL Verified, and Trusted Graph badges
  3. Event System - Browse trust events, check-in via QR, and vouch for people you meet
  4. Web of Trust - Vouch for others at events, with attestations added to a Trust Log
  5. IRL Filter - Toggle to show only IRL-verified profiles (demonstrates bot/fake filtering)
  6. Trust Signals - Each profile shows verification count and event participation
  7. Warning System - Unverified profiles show warnings when filter is off

Web of Trust

Design highlights:

  • Cybersecurity-inspired purple gradient theme
  • Clean, modern UI with minimal dependencies
  • Three main tabs: Discover, Events, Profile
  • Interactive demo flow from signup → verification → vouching → updated trust score

Demo flow for judges:

  1. Start → Human Verification (liveness check)
  2. Browse profiles (notice the unverified warning)
  3. Toggle "IRL Verified Only" filter → fake profile disappears ✨
  4. Go to Events → Join Trust Night SF
  5. Vouch for someone → Your profile gains IRL Verified badge
  6. Check Profile tab → See your growing Trust Log

Perfect for a hackathon demo — you can walk through the entire integrity loop in under 2 minutes! 🏆

Interactive Assets

Landing Page

trustmatch-landing

Happy Path App Mockup

integrity-dating-app

Screenshots

Integrity landing page

Integrity Dating App

Ad Campaigns

There are 4 total campaigns. Mobile which assumes fluency with mobile + social situations, and TV or streaming ads for consumer education rolled out over 8 weeks prior to launch, which gradually normalize the Vouch use case.

Mobile Ads

Long Ad

Short Ad 1

Short Ad 2

Young Adults

Young Professionals

Mature Adults

Full Ad Reel